The business of renting your dream car: Part 2

The Mercedes SLS AMG, you can have one for a day if you call up Gotham Dream Cars

After discussing some of the current realities in the exotic rental industry it is now time to consider what needs to be done in the industry and where it could be headed. Having experienced what two of the leading companies have to offer, I have thought for a while about this subject. These two companies, Exotics Racing and Gotham Dream Cars, are almost opposites in a few regards of their operations, and a lot of me believes that the best answer to the problems of this industry lie in between them.      Read the rest of this entry »


The business of renting your dream car: Part 1

A photo from Gotham Dream Car's "Legends Tour", Lambos only with special guest Valentino Balboni

The sun shines brightly down on a sleek, sculpted shape; the rays reflecting outward with a voluptuous red hue. The car contrasts sharply with the restrained elegance of nature, imposing itself on all within view. This is your dream car; it is vastly expensive (more than you are ever likely to afford), insanely fast (capable of easily breaking the highest speed limit in just a few seconds), and quite rare (only a few hundred exist, and they are not seen often on the street). In the past it was accepted that only a lucky few would ever get to even drive an ultra-exotic car, and even fewer would ever own one; however in the last decade or so an industry has emerged that will let anyone get behind the wheel of the worlds auto exotica, for a price though, of course. I have been following this industry with great interest and have had some recent experiences with two leading companies. While there are more and more companies popping up out there, I still have yet to see an industry standard emerge, lets first look at what there is out there right now.     Read the rest of this entry »


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