Posted: September 19, 2011 Filed under: INDUSTRY TALK | Tags: 200, 300, Badge Engineering, Chrysler, Flavia, Fulvia, Grand Voyager, Lancia, marchionne, Mind over motor, Minivan, Mistake, Sedan, Thema, Town and Country, Ypsilon
There's one thing to separate this from the 300: The badge. The 300 is a great full-size car, but Lancia deserves better than an American transplant.
If there is one brand that does the best job of no longer resembling its roots, it is Lancia. Since the death of the Delta Integrale in the early Nineties, Lancia hasn’t really had a halo car, and has not been much more than a Fiat offshoot. Since Chrysler has come under the Fiat banner, Sergio Marchionne has announced a partnership between Chrysler and Lancia. Read the rest of this entry »
Posted: July 25, 2011 Filed under: INDUSTRY TALK, USER SUBMITTED | Tags: 500, America, American, Car, Chrysler, Fiat, Hatchback, Italy, marchionne, Mind over motor, sergio, Small
Recently, Fiat returned to the United States for the first time since 1984. They did so with their new flagship model, the 500. One might recognize the name 500 from the postwar car that, for all intents and purposes, saved the Fiat brand. This new 500, however, is bigger than its father car, sportier, and all around better. The car is fairly strict as far as factory options go. There are 3 trim levels, in ascending order, the Pop, Sport and Lounge. Each trim level has equipped its luxuries, with the Pop being more of a bare-bones car than the others. Each is a 3-door hatch, with a cabriolet version available as well. While this is all well and good, there doesn’t seem to be a real attraction to enthusiasts yet and for good reason, this car, at least from the outside looking in, is just a simple city car. In order to understand the true beauty of this car though, one must delve deeper, inside the engine bay.