We got to see Cadillac’s Elmiraj Concept at the Pebble Beach Concours d’Elegance, and plainly, this is the sort of thing the Cadillac Brand needs right now. Cadillac has not been “the Cadillac of cars” since the mid 1960s in my opinion, and it’s about time they step up and reclaim their original status in the world.

The Elmiraj looks to be a grand touring car of world class standards. It’s design is unmistakably that of a Cadillac, but it has a nice sleek, modern shape. While I doubt it would make it to production in its current form, the Elmiraj’s interior is breathtakingly gorgeous, with gratuitous amounts of wood, leather and metal used throughout.

As far as what’s under the hood, I’ve heard rumors of a twin turbo 4.5L V8 with more than 500hp. That will most likely put the Elmiraj in competition with the Jaguar XKR, Maserati Granturismo, BMW 650i/M6, etc, in the price range around $100,000. That, of course assumes that Cadillac will ever have the guts to actually produce an ambitious concept car such as this.

I think with proper execution, a production version of the Elmiraj would do a lot to put Cadillac back where they need to be as a brand. The ATS, CTS, and the CTS-V have done a lot to show that Cadillac has potential, but they need a capstone, a mighty flagship to lead their assault. I know Cadillac’s track record with concept cars is awful when it comes to anything making it to production, but I am really holding out hope that the Cadillac Elmiraj is not indeed a mirage.

Enjoy the photos

-Nick Walker