When you think of Jeep, you think of the iconic Jeep Wrangler. Drawing its heritage all the way back to the army jeeps of World War II, the Wrangler has become the staple off-road vehicle of choice for many.
Many people just love the Wrangler’s unique style, though, without much interest in actually using its vast off-road capabilities. These buyers spell big opportunity for Jeep.
You see, while the Wrangler is quite “cool”, it’s strict off-road focus gives it some pretty serious drawbacks when it comes to everyday on-road driving. Anyone wanting to drive a Wrangler for its style points will have to be willing to sacrifice on fuel economy, practicality, handling, comfort, and security (with open models). Kind of a tough sell.
The big solution for Jeep was to create an all-new model that would take the Wrangler’s DNA and distill it into a more useable package for normal on-road use.
The new Jeep Renegade is that solution. Where the Wrangler is an off-roader first and daily car second, the Renegade is daily car first and an off-roader second.
Renegades are selling well, and I do think Jeep may have a home run on their hands here. Honestly, there are more buyers out there who just want a Jeep for the unique style of the brand, rather than to actually go rock crawling in the desert.
My girlfriend, Gab, is a perfect example. She’s all about the Jeep image, and she loves the car’s features, but she’s not all about getting it muddy or traversing the Mojave desert in her spare time.
Gab got this black 2015 Jeep Renegade Limited a little over a month ago, and she’s been letting me drive her around in it. I feel I’ve gotten to know the car pretty well at this point, and now it’s time to share my take on it with you, my dear readers.
So put your boots on and lets get to it! Continue reading Jeep Renegade Limited Review: The Italians Have Made A Jeep You’ll Love! →
Mind Over Motor 